Documenting major transformations in the fashion world has always been a field of excellence for Genoud and Musumeci. Our expertise focuses on creating prestigious volumes that demand the highest quality at every stage: from pre-press to the selection of fine papers, from high-definition printing to artisanal binding, to packaging in elegant slipcases.<\/p>\n\n\n\n
The volume dedicated to Moncler Genius documents a project that has transformed the brand’s creative approach since 2018. Launched as a new strategy, Moncler invited world-renowned designers to reinterpret the brand’s universe, particularly the iconic down jacket, through highly anticipated capsule collections expressing personal and distinctive visions.<\/p>\n\n\n\n
The book traces the key moments in Moncler’s history: from its foundation in 1952 in Monestier-de-Clermont by Ren\u00e9 Ramillon and Andr\u00e9 Vincent, specialists in technical apparel for extreme conditions; to 1954, when the jackets accompanied K2 expeditions, demonstrating exceptional performance at high altitude; up to 2024 with The City of Genius, a global event at Shanghai Fashion Week that transformed the presentation of collections into an immersive experience.<\/p>\n\n\n\n
A work celebrating an unprecedented innovation in the fashion landscape, crafted with the care that has always distinguished Genoud and Musumeci.<\/p>\n\n\n\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
The book chronicles the Moncler Genius project from its launch in 2018 to “The City of Genius” in 2024. <\/p>\n","protected":false},"author":1,"featured_media":1797,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1807","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-senza-categoria"],"acf":[],"yoast_head":"\n